DIGITAL MARKETING
MOSCOW2021
Conference + Expo

Viola Eva

Должность: SEO consultant and founder

Компания: Flow SEO

Страна: Germany

[Биография]

Viola Eva is passionate about digital entrepreneurship, flow, and mindful marketing. As a marketing consultant and SEO, she has worked with clients ranging from individual digital entrepreneurs to software companies to multi-national corporates and government institutions.

She is a speaker, educator, and specialist on all things SEO known from Search Engine Journal, UnGagged, Pubcon, Wordcamp Europe, and many other events and publications.

[Доклад]

The Art of Writing Meaningful Articles That Rank and Convert: A Powerful How-To

In this talk, you will learn that:
– Google and users love the same: Structure, the best answer to their search query, and novel information.
– Every article is a list – but not a listicle. And how you can use this idea to create unique and new angles.
– The 6 step content writing formula that takes you from a blank page to a highly-converting article.
– You should take ownership for the second click and how you can impress your boss and clients by creating compelling CTAs that drive traffic to your sales and landing pages.

[Ключевые слова]

# Content Writing
# Content Marketing

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